Counter Culture Creates Exciting Colombian Decaf

Dec. 14, 2015
At Artisan Coffee Imports, we are proud of our decaf Colombians. Because of our partners, Virmax, who work consistently year after year, helping the farmers understand quality, they are able to produce a high-quality, decaf coffee.

Today Counter Culture announced they they have created a decaf out of the Borderlands project. At Artisan Coffee, we're excited to hear that the Borderlands project included an effort to improve quality for specialty decaf consumers, too!  Click here to learn more about decaf Urcunina.

Sustainability in Practice Panels at SCAA2015

Parting sustainability shots:

Kim Ionescu, Counter Culture: "You're never too small."

Tracy Ging, S&D Coffee: "There's more than one way up the mountain."

Kelly Goodejohn, Starbucks: "Understand motivations - head or heart."

Shauna Mohr, Volcafe: "Nourish your optimism."

Sarah Beaubien, Farmer Brothers: "You can only manage what you measure."

Mark Stell: "Going to the extreme - measuring how employees get to work and business travel. Measuring waste and becoming waste neutral in the next 5 years is the goal."

Decaf Gaining Respect - New York Times & Counter Culture

We're gaining ground here, folks. Today's FRONT PAGE of The New York Times Dining & Wine section blares the following headline, "Decaf With Pedigree and Flavor."

Peter Giuliano, director of coffee and an owner of Counter Culture Coffee, (Durham, N.C.) shares the state of the art beautifully, “We have a special obligation to the decaf drinker. Those guys are the true believers. They’re not drinking coffee because they need to wake up. They’re only drinking coffee because they like the taste.”

The NYT author did a good job selecting some of the best craft roasters for their opinions. Blue Bottle Coffee, Intelligentsia, Four Barrel, Peet's, Port Rico, Stumptown and others are all quoted. For their taste test though, the Times picked a weird assortment. They should have worked with Artisan Coffee Imports or Ken Davids at Coffee Review to get a really great selection of decafs.